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  • “Capitalizing on Stardom: Analyzing the WNBA’s Marketing Challenges and Caitlin Clark’s Potential Impact”

“Capitalizing on Stardom: Analyzing the WNBA’s Marketing Challenges and Caitlin Clark’s Potential Impact”

The WNBA’s perceived failure to capitalize on Caitlin Clark’s viral moment with Taylor Swift reflects broader challenges in the league’s marketing and engagement strategies. Clark, a rising star in the…