Earlier this week, 23XI Racing announced the extension of Bubba Wallace’s contract, solidifying his place within the team as they look ahead to the future. Despite Wallace’s failure to make the 2024 NASCAR playoffs, co-owner Denny Hamlin voiced his confidence in the driver’s potential and the team’s commitment to his growth.
A Show of Faith in Wallace
Bubba Wallace, who has been with 23XI Racing since its inception in 2020, continues to be a key figure in the team’s plans. Hamlin, alongside NBA legend and team co-owner Michael Jordan, has stood by Wallace through various highs and lows, including the pressure to perform at a playoff level this season.
“Bubba has shown that he has the talent and the drive to be competitive in this sport,” Hamlin said in a statement. “While we didn’t make the playoffs this year, we’ve seen significant improvements in his performance, and we believe he’s on the right track.”
A Rollercoaster Season
Wallace’s 2024 season has been a mix of flashes of brilliance and moments of frustration. Though he fell short of making the playoffs, his ability to challenge in races and continue growing as a driver has not gone unnoticed by the 23XI leadership team. Wallace, who secured his first career win in 2021 at Talladega, remains a fan favorite and an important representative for diversity in NASCAR.
Wallace acknowledged the disappointment of missing out on the playoffs but shared his excitement about continuing his journey with 23XI Racing.
“I’m grateful to Denny, MJ, and the entire 23XI team for believing in me,” Wallace said. “This season didn’t go the way we wanted, but we’ve built a strong foundation, and I’m more determined than ever to prove myself on the track.”
Hamlin’s Long-Term Vision
For Hamlin, the decision to extend Wallace’s contract was about more than just short-term results. He emphasized the importance of consistency and the role that Wallace plays in the broader goals of 23XI Racing.
“We’re committed to the long game here,” Hamlin explained. “Bubba has everything we need in a driver – the skill, the determination, and the heart. We know that if we continue to work together, we can reach new heights as a team.”
Hamlin also pointed out that the team as a whole is still evolving, and that Wallace’s presence is crucial to that development. “We’re not just focused on the next race, we’re building a legacy. Bubba’s a key part of that.”
With the contract extension in place, Wallace will continue to drive the No. 23 car for 23XI Racing, entering the 2025 season with renewed confidence and determination. The team will look to build on the lessons learned from this season, making the necessary adjustments to ensure that Wallace can be a consistent playoff contender moving forward.
Fans will be watching closely to see how Wallace responds to the vote of confidence from his team. Despite the challenges, Hamlin’s faith in Wallace’s potential suggests that both driver and team believe their best days are still ahead.
As Wallace puts the disappointments of 2024 behind him, his sights are set firmly on the future – a future that 23XI Racing, led by Hamlin and Jordan, are fully committed to shaping alongside their star driver.